Browse Books: Business & Economics / Public Relations

So Good They Call You a Fake: Command Attention, Monetize Your Talent Stack, and Become the Uncontested Authority in Your Niche By Joshua Lisec Cover Image
 So Good They Call You a Fake: Command Attention, Monetize Your Talent Stack, and Become the Uncontested Authority in Your Niche (Hardcover) By Joshua Lisec $29.99
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Breaking Through: Communicating to Open Minds, Move Hearts, and Change the World By Sally Susman Cover Image
 Breaking Through: Communicating to Open Minds, Move Hearts, and Change the World (Hardcover) By Sally Susman $30.00
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The Valley Is Burning: When Communications Becomes the Crisis By Sarah Barczyk, Robert L. Sumwalt (Foreword by) Cover Image
 The Valley Is Burning: When Communications Becomes the Crisis (Hardcover) By Sarah Barczyk, Robert L. Sumwalt (Foreword by) $24.99
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Get Together: How to Build a Community with Your People By Bailey Richardson, Kevin Huynh, Kai Elmer Sotto Cover Image
 Get Together: How to Build a Community with Your People (Hardcover) By Bailey Richardson, Kevin Huynh, Kai Elmer Sotto $23.00
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The Edward Bernays Reader: From Propaganda to the Engineering of Consent By Edward Bernays, Nancy Snow (Introduction by) Cover Image
 The Edward Bernays Reader: From Propaganda to the Engineering of Consent (Paperback) By Edward Bernays, Nancy Snow (Introduction by) $19.95
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Changing Employee Behavior: How to Drive Performance by Bringing Out the Best in People By Nik Kinley, Shlomo Ben-Hur Cover Image
 Changing Employee Behavior: How to Drive Performance by Bringing Out the Best in People (Hardcover) By Nik Kinley, Shlomo Ben-Hur $37.99
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Narrative and Numbers: The Value of Stories in Business (Columbia Business School Publishing) By Aswath Damodaran Cover Image
 Narrative and Numbers: The Value of Stories in Business (Columbia Business School Publishing) (Hardcover) By Aswath Damodaran $29.95
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Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising By Ryan Holiday Cover Image
 Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising (Paperback) By Ryan Holiday $16.00
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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly By David Meerman Scott Cover Image
 The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly (Paperback) By David Meerman Scott $24.00 Email or call for price.
A Modern Guide to Public Relations: Including: Content Marketing, SEO, Social Media & PR Best Practices By Amy Rosenberg Cover Image
 A Modern Guide to Public Relations: Including: Content Marketing, SEO, Social Media & PR Best Practices (Paperback) By Amy Rosenberg $12.95
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BrandingPays: The Five-Step System to Reinvent Your Personal Brand By Karen Kang Cover Image
 BrandingPays: The Five-Step System to Reinvent Your Personal Brand (Paperback) By Karen Kang $16.94
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Public Relations By Tom Kelleher Cover Image
 Public Relations (Paperback) By Tom Kelleher Email or call for price.
The Cancel Culture Curse: From Rage to Redemption in a World Gone Mad By Evan Nierman, Mark Sachs Cover Image
 The Cancel Culture Curse: From Rage to Redemption in a World Gone Mad (Hardcover) By Evan Nierman, Mark Sachs $27.99
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Event Planning and Management: Principles, Planning and Practice By Ruth Dowson, Bernadette Albert, Dan Lomax Cover Image
 Event Planning and Management: Principles, Planning and Practice (Paperback) By Ruth Dowson, Bernadette Albert, Dan Lomax $59.99
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Writing for Public Relations and Strategic Communication By William Thompson, Nicholas Browning Cover Image
 Writing for Public Relations and Strategic Communication (Paperback) By William Thompson, Nicholas Browning $129.52
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Event Planning and Management: Principles, Planning and Practice (PR in Practice) By Ruth Dowson, David Bassett Cover Image
 Event Planning and Management: Principles, Planning and Practice (PR in Practice) (Paperback) By Ruth Dowson, David Bassett $59.99 Email or call for price.
How to Win Customers and Keep Them for Life, Revised Edition By Michael LeBoeuf Cover Image
 How to Win Customers and Keep Them for Life, Revised Edition (Paperback) By Michael LeBoeuf $15.00
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Crystallizing Public Opinion By Edward Bernays Cover Image
 Crystallizing Public Opinion (Paperback) By Edward Bernays $12.95 Email or call for price.
Excellence in Internal Communication Management By Rita Linjuan Men, Shannon A. Bowen Cover Image
 Excellence in Internal Communication Management (Paperback) By Rita Linjuan Men, Shannon A. Bowen $21.99
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Pathways to Public Relations: Student Handbook By Suzanne Lowery Mims, Katherine E. Rowan, Daniel L. Walsch Cover Image
 Pathways to Public Relations: Student Handbook (Spiral) By Suzanne Lowery Mims, Katherine E. Rowan, Daniel L. Walsch Email or call for price.
Crystallizing Public Opinion By Edward Bernays Cover Image
 Crystallizing Public Opinion (Hardcover) By Edward Bernays $24.05
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An Overview of The Public Relations Function, Second Edition By Shannon A. Bowen, Brad Rawlins, Thomas R. Martin Cover Image
 An Overview of The Public Relations Function, Second Edition (Paperback) By Shannon A. Bowen, Brad Rawlins, Thomas R. Martin $26.99
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The Media Training Bible: 101 Things You Absolutely, Positively Need To Know Before Your Next Interview By Brad Phillips Cover Image
 The Media Training Bible: 101 Things You Absolutely, Positively Need To Know Before Your Next Interview (Paperback) By Brad Phillips $27.35
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Modern-Day Strategies for Community Engagement: How to Effectively Build Bridges Between People and the Bottom Line By Makara Rumley Cover Image
 Modern-Day Strategies for Community Engagement: How to Effectively Build Bridges Between People and the Bottom Line (Paperback) By Makara Rumley $11.59
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Public Relations By Edward L. Bernays Cover Image
 Public Relations (Paperback) By Edward L. Bernays $19.99
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Trust or Consequences: Build Trust Today or Lose Your Market Tomorrow By Al Golin Cover Image
 Trust or Consequences: Build Trust Today or Lose Your Market Tomorrow (Paperback) By Al Golin $24.00
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Stories That F*cking Matter: Three Pillars Of Epic Storytelling To Dominate Media Headlines, Win Clients And Grow Your Business By Steven Le Vine, Garrett McClure, William Shatner (Foreword by) Cover Image
 Stories That F*cking Matter: Three Pillars Of Epic Storytelling To Dominate Media Headlines, Win Clients And Grow Your Business (Paperback) By Steven Le Vine, Garrett McClure, William Shatner (Foreword by) $18.99
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Developer Relations: How to Build and Grow a Successful Developer Program By Caroline Lewko, James Parton Cover Image
 Developer Relations: How to Build and Grow a Successful Developer Program (Paperback) By Caroline Lewko, James Parton $44.99
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The Non-Obvious Guide to Marketing & Branding (Without a Big Budget) (Non-Obvious Guides) By Rohit Bhargava Cover Image
 The Non-Obvious Guide to Marketing & Branding (Without a Big Budget) (Non-Obvious Guides) (Paperback) By Rohit Bhargava $17.95
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PR Lessons Learned Along the Way: Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional By Marc C. Whitt Cover Image
 PR Lessons Learned Along the Way: Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional (Paperback) By Marc C. Whitt $18.31
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Masters of Disaster: The Ten Commandments of Damage Control By Christopher Lehane, Mark Fabiani, Bill Guttentag Cover Image
 Masters of Disaster: The Ten Commandments of Damage Control (Paperback) By Christopher Lehane, Mark Fabiani, Bill Guttentag $18.99
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Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication By Janis Teruggi Page, Lawrence J. Parnell Cover Image
 Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication (Paperback) By Janis Teruggi Page, Lawrence J. Parnell $157.50
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A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Third Edition By David Michaelson, Don W. Stacks Cover Image
 A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Third Edition (Paperback) By David Michaelson, Don W. Stacks $21.99
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The Communications Golden Hour: The Essential Guide To Public Information When Every Minute Counts By Douglas a. Levy, Doug Levy Cover Image
 The Communications Golden Hour: The Essential Guide To Public Information When Every Minute Counts (Paperback) By Douglas a. Levy, Doug Levy $28.94
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Pitch Perfect: How to Say It Right the First Time, Every Time By Bill McGowan Cover Image
 Pitch Perfect: How to Say It Right the First Time, Every Time (Paperback) By Bill McGowan $19.00
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Media Relations Handbook for Government, Associations, Nonprofits, and Elected Officials, 2e By Bradford Fitch, Jack Holt (Editor) Cover Image
 Media Relations Handbook for Government, Associations, Nonprofits, and Elected Officials, 2e (Paperback) By Bradford Fitch, Jack Holt (Editor) $44.08
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Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible By Kyle Gray (Foreword by), Gregory V. Diehl Cover Image
 Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible (Paperback) By Kyle Gray (Foreword by), Gregory V. Diehl $22.59
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Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis By Molly McPherson Cover Image
 Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis (Hardcover) By Molly McPherson $24.95
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Public Relations in Schools By Theodore Kowalski Cover Image
 Public Relations in Schools (Hardcover) By Theodore Kowalski $235.18
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The Untold Power: Underrepresented Groups in Public Relations By Melody T. Fisher Cover Image
 The Untold Power: Underrepresented Groups in Public Relations (Paperback) By Melody T. Fisher $26.99
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Analysts on Analyst Relations: The SageCircle Guide By Robin Schaffer, Sven Litke (Preface by), Efrem G. Mallach (Introduction by) Cover Image
 Analysts on Analyst Relations: The SageCircle Guide (Paperback) By Robin Schaffer, Sven Litke (Preface by), Efrem G. Mallach (Introduction by) $20.00
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Crystallizing Public Opinion By Edward Bernays, Stuart Ewen (Introduction by) Cover Image
 Crystallizing Public Opinion (Paperback) By Edward Bernays, Stuart Ewen (Introduction by) $15.95
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The Ultimate Guide for Small Business Digital Marketing: Combining digital and non-digital assets in order to drive traffic to and create leads from a By Mark Stafford Cover Image
 The Ultimate Guide for Small Business Digital Marketing: Combining digital and non-digital assets in order to drive traffic to and create leads from a (Paperback) By Mark Stafford $14.99
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Crystallizing Public Opinion By Edward Bernays Cover Image
 Crystallizing Public Opinion (Paperback) By Edward Bernays $14.87
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Game Face: The Media Training Playbook, 19 Cautionary Tales By Bodine Williams Cover Image
 Game Face: The Media Training Playbook, 19 Cautionary Tales (Paperback) By Bodine Williams $18.95
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The Communicating Principal: Practical Strategies for School Leaders By Trinette Marquis, Natalie A. Nash Cover Image
 The Communicating Principal: Practical Strategies for School Leaders (Paperback) By Trinette Marquis, Natalie A. Nash Email or call for price.
Fast PR: Give Yourself a Huge Media Boost By Paul Blanchard Cover Image
 Fast PR: Give Yourself a Huge Media Boost (Paperback) By Paul Blanchard $39.54
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Digital Strategies: Data-Driven Public Relations, Marketing, and Advertising By Regina Luttrell, Susan Emerick, Adrienne Wallace Cover Image
 Digital Strategies: Data-Driven Public Relations, Marketing, and Advertising (Paperback) By Regina Luttrell, Susan Emerick, Adrienne Wallace Email or call for price.

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