Browse Books: Business & Economics / Advertising & Promotion

$100M Leads: How to Get Strangers To Want To Buy Your Stuff By Alex Hormozi Cover Image
$100M Leads: How to Get Strangers To Want To Buy Your Stuff (Hardcover) By Alex Hormozi $38.39
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Scientific Advertising By Claude Hopkins Cover Image
Scientific Advertising (Paperback) By Claude Hopkins $9.41
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$100M Offers: How To Make Offers So Good People Feel Stupid Saying No By Alex Hormozi Cover Image
$100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Paperback) By Alex Hormozi $34.55
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$100M Leads: How to Get Strangers To Want To Buy Your Stuff By Alex Hormozi Cover Image
$100M Leads: How to Get Strangers To Want To Buy Your Stuff (Paperback) By Alex Hormozi $34.55
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Propaganda By Edward Bernays Cover Image
Propaganda (Paperback) By Edward Bernays $14.95
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$100M Offers: How To Make Offers So Good People Feel Stupid Saying No By Alex Hormozi Cover Image
$100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Hardcover) By Alex Hormozi $38.39
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Contagious: Why Things Catch On By Jonah Berger Cover Image
Contagious: Why Things Catch On (Paperback) By Jonah Berger $18.99
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Collaboration Is the New Competition: Why the Future of Work Rewards a Cross-Pollinating Hive Mind & How Not to Get Left Behind By Priscilla McKinney Cover Image
Collaboration Is the New Competition: Why the Future of Work Rewards a Cross-Pollinating Hive Mind & How Not to Get Left Behind (Paperback) By Priscilla McKinney $25.99
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Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone (Cashvertising Series) By Drew Eric Whitman Cover Image
Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone (Cashvertising Series) (Paperback) By Drew Eric Whitman $17.95
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Scientific Advertising By Claude Hopkins Cover Image
Scientific Advertising (Hardcover) By Claude Hopkins $20.21
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Yes!: 50 Scientifically Proven Ways to Be Persuasive By Noah J. Goldstein, Ph.D., Steve J. Martin, Robert Cialdini, Ph.D. Cover Image
Yes!: 50 Scientifically Proven Ways to Be Persuasive (Paperback) By Noah J. Goldstein, Ph.D., Steve J. Martin, Robert Cialdini, Ph.D. $19.99
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The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand By Ekaterina Walter, Jessica Gioglio Cover Image
The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand (Paperback) By Ekaterina Walter, Jessica Gioglio $47.00
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The Micro-Script Rules: How to tell your story (and differentiate your brand) in a sentence...or less. By Bill Schley Cover Image
The Micro-Script Rules: How to tell your story (and differentiate your brand) in a sentence...or less. (Paperback) By Bill Schley $16.95
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Scientific Advertising: Original Classic Edition By Claude Hopkins Cover Image
Scientific Advertising: Original Classic Edition (Paperback) By Claude Hopkins $20.18
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Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business By Donald Miller, J. J. Peterson Cover Image
Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business (Paperback) By Donald Miller, J. J. Peterson $22.99
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The Brand Gap: Revised Edition By Marty Neumeier Cover Image
The Brand Gap: Revised Edition (Paperback) By Marty Neumeier $39.99
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Reality in Advertising By Rosser Reeves Cover Image
Reality in Advertising (Paperback) By Rosser Reeves $14.95
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From Grassroots to Greatness: 13 Rules to Build Iconic Brands with Community Led Growth By Lloyed Lobo Cover Image
From Grassroots to Greatness: 13 Rules to Build Iconic Brands with Community Led Growth (Paperback) By Lloyed Lobo $27.00
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Positioning: The Battle for Your Mind By Al Ries, Jack Trout Cover Image
Positioning: The Battle for Your Mind (Paperback) By Al Ries, Jack Trout $22.00
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All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All By Seth Godin Cover Image
All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All (Paperback) By Seth Godin $18.00
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Podcasting for Dummies By Tee Morris, Chuck Tomasi Cover Image
Podcasting for Dummies (Paperback) By Tee Morris, Chuck Tomasi $29.99
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A Technique for Producing Ideas (Advertising Age Classics Library) By James Young Cover Image
A Technique for Producing Ideas (Advertising Age Classics Library) (Paperback) By James Young $10.00
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Socratic Selling: How to Ask the Questions That Get the Sale By Kevin Daley Cover Image
Socratic Selling: How to Ask the Questions That Get the Sale (Hardcover) By Kevin Daley $31.00 Email or call for price
Confessions of an Advertising Man By David Ogilvy, Sir Alan Parker (Foreword by) Cover Image
Confessions of an Advertising Man (Paperback) By David Ogilvy, Sir Alan Parker (Foreword by) $20.95
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Influencer: Building Your Personal Brand in the Age of Social Media By Brittany Hennessy Cover Image
Influencer: Building Your Personal Brand in the Age of Social Media (Paperback) By Brittany Hennessy $15.95
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Key Person of Influence: The Five-Step Method to Become One of the Most Highly Valued and Highly Paid People in Your Industry By Kevin Harrington, Daniel Priestley Cover Image
Key Person of Influence: The Five-Step Method to Become One of the Most Highly Valued and Highly Paid People in Your Industry (Paperback) By Kevin Harrington, Daniel Priestley $26.93
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Propaganda - Spanish Edition - Edicion Español By Edward Bernays Cover Image
Propaganda - Spanish Edition - Edicion Español (Paperback) By Edward Bernays $17.96 Email or call for price
El libro negro de la persuasión (Caminos #1) By Neisa Ediotres (Editor), Alejandro Llantada Cover Image
El libro negro de la persuasión (Caminos #1) (Paperback) By Neisa Ediotres (Editor), Alejandro Llantada $11.69
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Creating Superfans: How To Turn Your Customers Into Lifelong Advocates By Brittany Hodak Cover Image
Creating Superfans: How To Turn Your Customers Into Lifelong Advocates (Hardcover) By Brittany Hodak $27.00
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Slave in a Box: The Strange Career of Aunt Jemima (American South) By Maurice M. Manring Cover Image
Slave in a Box: The Strange Career of Aunt Jemima (American South) (Paperback) By Maurice M. Manring $40.67
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Ofertas de $100M: Cómo presentar ofertas tan buenas que la gente sienta que es estúpida si dice que no By Alex Hormozi Cover Image
Ofertas de $100M: Cómo presentar ofertas tan buenas que la gente sienta que es estúpida si dice que no (Hardcover) By Alex Hormozi $38.39
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Advertising Concept Book 3E: Think Now, Design Later By Pete Barry Cover Image
Advertising Concept Book 3E: Think Now, Design Later (Paperback) By Pete Barry $31.95
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A Self-Help Guide for Copywriters: A resource for writing headlines and building creative confidence By Dan B. Nelken Cover Image
A Self-Help Guide for Copywriters: A resource for writing headlines and building creative confidence (Paperback) By Dan B. Nelken $17.99
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Branding: In Five and a Half Steps By Michael Johnson Cover Image
Branding: In Five and a Half Steps (Hardcover) By Michael Johnson $50.00
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D&ad. the Copy Book By D&ad (Editor) Cover Image
D&ad. the Copy Book (Hardcover) By D&ad (Editor) $25.00 Email or call for price
101 Things I Learned® in Advertising School By Tracy Arrington, Matthew Frederick Cover Image
101 Things I Learned® in Advertising School (Hardcover) By Tracy Arrington, Matthew Frederick $18.99
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Hey Whipple, Squeeze This: The Classic Guide to Creating Great Advertising By Luke Sullivan, Anselmo Ramos (Foreword by) Cover Image
Hey Whipple, Squeeze This: The Classic Guide to Creating Great Advertising (Paperback) By Luke Sullivan, Anselmo Ramos (Foreword by) $30.00
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Humanizing B2B: The New Truth in Marketing That Will Transform Your Brand and Your Sales By Paul Cash, James Trezona Cover Image
Humanizing B2B: The New Truth in Marketing That Will Transform Your Brand and Your Sales (Paperback) By Paul Cash, James Trezona $19.99
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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand By Al Ries, Laura Ries Cover Image
The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand (Paperback) By Al Ries, Laura Ries $19.99
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How To Write A Single-Minded Proposition: Five insights on advertising's most difficult sentence. Plus two new approaches. By Howard Ibach Cover Image
How To Write A Single-Minded Proposition: Five insights on advertising's most difficult sentence. Plus two new approaches. (Paperback) By Howard Ibach $20.24
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Véndele a la Mente, No a la Gente By Jürgen Klaric Cover Image
Véndele a la Mente, No a la Gente (Paperback) By Jürgen Klaric $12.95 Email or call for price
From Grassroots to Greatness: 13 Rules to Build Iconic Brands with Community Led Growth By Lloyed Lobo Cover Image
From Grassroots to Greatness: 13 Rules to Build Iconic Brands with Community Led Growth (Hardcover) By Lloyed Lobo $58.05
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Marketing Warfare By Al Ries, Jack Trout Cover Image
Marketing Warfare (Paperback) By Al Ries, Jack Trout $22.00
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Digital Sign Language By Mark Boidman Cover Image
Digital Sign Language (Paperback) By Mark Boidman $12.00
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Start with the Story: Brand-Building in a Narrative Economy By Kristian A. Alomá Cover Image
Start with the Story: Brand-Building in a Narrative Economy (Hardcover) By Kristian A. Alomá $24.99
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The Howard Gossage Show: And what it can teach you about advertising, fun, fame and manipulating the media By Steve Harrison, Dave Dye Cover Image
The Howard Gossage Show: And what it can teach you about advertising, fun, fame and manipulating the media (Paperback) By Steve Harrison, Dave Dye $60.75
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Monkee Business: The Revolutionary Made-For-TV Band By Eric Lefcowitz, Stephanie Thompson (Designed by) Cover Image
Monkee Business: The Revolutionary Made-For-TV Band (Paperback) By Eric Lefcowitz, Stephanie Thompson (Designed by) $19.66
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The Hidden Persuaders By Vance Packard, Mark Crispin Miller (Introduction by) Cover Image
The Hidden Persuaders (Paperback) By Vance Packard, Mark Crispin Miller (Introduction by) $16.95
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